Profile

CX Leader,
SuiteCX/East Bay Group

Contact Details

SuiteCX/East Bay Group
Denver, NC

Bio

Valerie focuses on Customer Experience Management, Customer Experience Mapping for both B2B/B2C as well as the resulting tactical retention, acquisition and loyalty programs.  Valerie brings her 20 years of experience to her firm that focuses on strategy through tactical execution. She is co-founder of a multifaceted visualization methodology and tool set called SuiteCX. Valerie has a B.S. in Marketing as well as an MBA from the University of Southern California. Specialties: Segmentation/Precision Marketing Customer Experience Mapping (customer-centricity, process improvement & marketing automation visualization)

Industry

  • Other

Job History

suitecx
CEO
January 2014 - present

The East Bay Group
Principal
December 2002 - present

Peppers & Rogers Group
Partner
January 1999 - January 2002

StorageTek
Director
January 1998 - January 1999

PricewaterhouseCoopers
Director
January 1997 - January 1999

KPMG
Senior Manager
March 1995 - June 1997

Pacific Bell
VP Financial Svs. Marketing
January 1993 - January 1995

Designation

  • CCXP