CXPA's Core Values include actively contributing to the thought leadership and innovation of the CX profession. Research, often conducted in collaboration with valued sponsors and partners, is one way we live this value. We believe that through the collection of data and insights from the CXPA community we can help advance the understanding and professional practice of customer experience management.  

Opportunities to participate in CXPA and CXPA Partner Research Projects

  •  A quarterly series about the impact of CX and special topics designed to help CX Professionals benchmark their program activities against others (CXPA and Walker) - fifteen minute survey
  • CX maturity assessment (CXPA and CXPA Africa Leadership Council) - fifteen minute survey
  • Current state of CX practice across various industries (CXPA and CXPA Europe Leadership Council in collaboration with BuyerBrain) - ten minute survey

Resources from past research

Have an idea for a research collaboration? Please reach out to us for a conversation!