A multi-award-winning CX professional in the Middle East, recognized as a Rising Star of the Year 2024, Sitecore Strategy MVP 2024, CXPA Emerging leader, CX Leader of The Year 2023 Finalist, and ranked among the top CXMStars worldwide consecutively in 2023 and 2024, I firmly believe in the power of knowledge sharing to foster growth and awareness within the CX community.
With over 8 years of experience as a data-savvy experience designer, research specialist, and strategic change-maker, she passionately advocates for integrating emotions and efficiency through customer experience research, product insights, and communications.
My commitment to knowledge sharing extends to podcasts, blogs, guest lectures, speaking engagements, and training programs. Simultaneously, conducting leadership training workshops for low-literacy level professionals, making a positive impact through collaborative efforts across diverse spheres.