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Annette Franz, CCXP
CX Journey Inc.
Annette Franz is founder and CEO (Chief Experience Officer, of course!) of CX Journey Inc. She's got 25 years of experience in both helping companies understand their employees and customers and identifying what drives retention, satisfaction, engagement, and the overall experience - so that, together, you can design a better experience for all constituents.
She wrote the
book on customer understanding
! She’s the author of
Customer Understanding: Three Ways to Put the “Customer” in Customer Experience (and at the Heart of the Business)
. You can
buy it on Amazon in paperback or Kindle formats
Her second book,
Built to Win: Designing a Customer-Centric Culture That Drives Value for Your Business
(Advantage|ForbesBooks) is now available at
Barnes & Noble
, and more outlets around the world!
Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top thought leader and influencer in Customer Experience.
She is a keynote speaker and an avid writer; you can find her work not only on her own blog but also in Forbes, Business2Community, CustomerThink, Quality Digest, APICS Magazine, TechTarget, and more. She is a Certified Customer Experience Professional (CCXP).
She is also an official member of the Forbes Coaches Council, an invitation-only community for successful business and career coaches. Members are selected based on their depth and diversity of experience.
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