David is CEO of TheCustomer.Co, advising senior executives on building customer focused companies.
Before starting TheCustomer.Co, David founded and was CEO of Clicktools, the global leader in feedback software integrated with CRM. He sold the business to Callidus Cloud in 2014.
David is a recognised expert in the area of customer focused organisations. He advises companies on how to improve their results by improving the customer experience at all stages of the buyer and customer journey.
He is the author of 'Dynamic Organisations' and 'Becoming Dynamic', both published by Macmillan. Avis CEO Alun Cathcart described David's work as "essential reading for all those who lead organisations in the 21st century". David introduced and managed the UK Service Excellence (subsequently renamed UK Customer Experience Awards) working with the leading UK business magazine, Management Today.
David is sought after speaker,combining the practical experience of running a business with a track record of original thinking. When not working, David enjoys his grandchildren, food and wine and watercolour painting - at which he needs much practice!