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Dave Seaton, CCXP, is a customer experience consultant, helping B2B SaaS companies launch their customer experience programs with the CX Booster Rocket.

His proudest moments on a project involved flying 4,768 miles, driving hundreds more, and surviving a high-speed Uber ride down Bourbon Street to collect Voice of Customer feedback for a B2B SaaS company. Using that insight, he transformed the customer support experience and made the company $991k in ARR from reduced churn.

He won the 2020 North American Customer Centricity Award for that project, a chunky black mini-monolith he still uses as a bookend to hold up his dog-eared copy of Matt Dixon’s Effortless Experience.

In 2022, he started Dave Seaton Leadership to help CX leaders influence their coworkers to make CX a priority through online courses in leadership, influence, and emotional intelligence.

Dave lives in Grapevine, Texas, with his lovely wife and three adorable screaming children. He’s hiked eleven National Parks and has fifty-two more to go.