The 2024 CX Day theme will be “Good CX delivers better outcomes for customers, employees and organizations.” CXPA, together with leading customer-centric organizations and advocates from around the world, will help bring this theme to life by researching success stories and demonstrable facts that spotlight the real-world return on investment of customer experience as a business strategy. CX Day is Tuesday, October 1, 2024.
The theme “Good CX delivers better outcomes for customers, employees and organizations” provides an organizing principle to tackle what matters most – developing credible proof that properly executed CX can lead to stronger bottom-line financial results, stakeholder value, employee engagement, and customer growth. This proof of business impact is needed to secure CEO and senior leadership support for CX.
The theme provides an opportunity to build on conversations from CX Day 2023 while adding new case examples that showcase CX impact. If you have a success story to share or would like to play a role in making CX Day happen, please complete and submit the form on this page.