Great CX is hard! And the number one reason for that, according to Forrester, is lack of collaboration. From people and processes to tools and data, traditional business structures don't align with our customer-centric ambitions. Join this CX day fireside chat hosted by Asim Zaheer, CMO, Glassbox and featuring Stacey Nevel, CCXP, Vice President, Voice of the Customer at Prudential, and Danielle Wipperfurth, CCXP, Director of Customer Experience at Walgreens to learn:
- Common challenges that inhibit outstanding CX and how to overcome them
- The importance of digital customer experience within the overall customer experience
- Best practices for UX and CX to join forces and collaborate
- Why context - not content - is king in digital CX
Speakers:
Stacey Nevel, CCXP | VP, Voice of the Customer | Prudential
Danielle Wipperfurth, CCXP | Director of Customer Experience | Walgreens
Asim Zaheer | Chief Marketing Officer | Glassbox