Customer expectations for digital experiences are evolving and accelerating, and it’s never been more critical to understand the context of key customer journeys and moments when designing and developing a mobile app experience. Join CXPA’s Gabe Smith, CCXP, as he welcomes David Geffen, VP of Product Marketing at Glassbox as they discuss ways in which the mobile app experience can go wrong, and what to do to make it better. If you are tasked with improving the quality of your digital experiences, or partnering with your digital teams to share customer insights, you won’t want to miss this conversation.