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2015 CX Innovation Awards


During the 2015 Insight Exchange we will once again be holding the CX Innovation Awards Luncheon. During this lunch, the CXPA will announce the 2015 CX Innovation Award winners from a field of top notch finalists.

Who can submit?

These awards are for practitioners who have implemented customer experience efforts within their companies (not for vendors and consultants that have helped). We encourage all practitioners to submit a nomination describing a program, capability, design or initiative that promoted customer experience excellence and achieved business results. You do not need to be a member of the CXPA to submit a nomination.

How to win?

We encourage submissions that detail the methods and approaches used and describe their impact. There will be a total of 10 finalists and 5 winners. A panel of judges will review all submissions and rate them on the degree to which the submission:

  • Specifies new and different practices or exemplifies the application of existing practices in new ways
  • Achieved noticeable outcomes, such as revenues, customer acquisition, customer retention, culture change or other recognized business outcomes. Advances the field of customer experience for others 

How to submit?

We want to recognize finalists at the CXPA Insight Exchange in San Diego on May 5-6, 2015, so the deadline for submissions is Friday, March 13, 2015 5:00pm EST.  Click here to download the submission form. Once your form is completed, please email to with the subject line: CX Innovation Award Submission.

Meet the Judges

The judges that will be selecting this year's winners will be announced soon.




Past winners of the CX Innovation Awards:

2014 CX Innovation Award Winners:

In 2014 judges selected the CX Innovation Award Winners:

  • Akbank T.A.S.
  • Cisco System
  • National Car Rental
  • OKC Thunder
  • Safelite AutoGlass


  • Cigna
  • GlaxoSmithKline
  • Pershing LLC
  • Reliant
  • Ricoh Americas Corporation
  • SAS

>>View the 2014 winning submissions

2013 CX Innovation Award Winners:

In 2013 judges selected the CX Innovation Award Winners:

  • Blue Cross Blue Shield of Michigan
  • Sage


  • Autodesk
  • Barclaycard US
  • OKC Thunder


2012 CX Innovation Award Winners:

In 2012 judges selected the CX Innovation Award Winners:

  • Fidelity Investments
  • ICW Group
  • Memorial Health System
  • PHH
  • UnitedHealthcare
  • and an online auction company

These winners were selected based on the degree to which they specified new and different practices, achieved revenue or other business results, and advanced the field of customer experience for others.

>>View some of the CX Innovation Award Winners' entries

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