CX Toolbox

Companies outperform the competition when their employees believe in the organization’s mission and
can see that their own work contributes to the organization’s success. Building – and maintaining – an
environment in which employees feel inspired to work hard and make a long-term commitment to their
company is a challenge, though studies of employee satisfaction and engagement have been conducted
since the 1950s. Despite being armed with decades of research, most organizations still struggle with how
to create motivating and enriching work environments for their employees.
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