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Bringing an entire organisation along on the journey to great customer experiences is a CX professional’s dream – but it’s not easy. For Computacenter, though, that dream is becoming a reality.How? A combination of communication, treating teams as partners in the process, and dovetailing the customer experience into wider business drivers. The result is a customer insight engine that that not only fuels day-to-day tactical change, but impacts the big picture too.Join Donna Kempster of Computacenter and Confirmit’s Phil Durand as they discuss the theory versus the reality of implementing a CX strategy that drives action – and engages every employee in the process.
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