Elyssia is an experienced executive with a proven ability to use a range of analytical tools, products and methodologies to uncover actionable insights and trends. Elyssia brings the customer voice to the executive table, using strong stakeholder engagement and leadership skills to drive change which delivers commercial results and improves the lives of customers.
Elyssia holds a unique educational background, with undergraduate qualifications in Psychology and Media, and postgraduate qualifications in both analytical (Applied Statistics) and creative (Strategic Marketing) fields.
Specialities: Consumer insights, data science and analytics, data visualisation and story telling, business to consumer marketing strategy and execution, customer growth and retention, product development and execution, project management, financial services, Tableau