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WhenThursday, May 3, 201811:30 AM - 1:00 PMWhereCommons on Champa1245 Champa StDenver, CO 80204DescriptionPlease join us for our 2nd local networking event of the year, Insights into Action presented by Jon Maslan, a principle consultant at Forrester. ANALYTICS MUST YIELD INSIGHTS, NOT INFORMATION -- The age of the customer is radically changing the way customers interact with firms. Every customer interaction leaves a trail of customer data waiting to be analyzed. Firms that focus their budgets on customer intelligence will thrive in this environment. But few have tapped into the intelligence zeitgeist. 40% of global data and analytics decision makers have not yet implemented customer insight analytics. Customer insights professionals — those tasked with turning this multitude of data into insights — require analytics with:• Enforceability to drive business results.• Accuracy to instill confidence in analytic outputs. • Speed and timeliness to ensure relevance at the point of interaction. • Effective delivery through storytelling.As we did with the Evolution of CX panel in March, we're looking forward to an interactive discussion. Please come with your storiesand challenges in going beyond the data to drive action. *Lunch will be provided!*Want to stay in the know? Join our Denver CXPA LinkedIn Group @ https://www.linkedin.com/groups/12107565Contact information: Ben Sowers, bsowers@medallia.comThank you to our Global Platinum Sponsors!
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