CXPA RTP Course: VoC Experience Leadership for Strategic Impact & Maturity

CXPA RTP Course: VoC Experience Leadership for Strategic Impact & Maturity

Event Image
When:  Jun 17, 2021 from 11:00 AM to 1:00 PM (ET)
This class is great for ANYONE wanting to leapfrog norms in customer experience, partner experience, or employee experience.
  • CX novices & enthusiasts -- enjoy tips you won't hear anywhere else!
  • CX veterans & CCXPs -- up-level your strategic impact & earn renewal credits!
  • CCXP candidates -- elevate your exam score!
Propel your experience leadership across your firm and your industry. Discover how to drive strategic impact beyond traditional program management for enduring rewards. Accelerate maturity to withstand booms and busts. And see clearly how you can put these differences into action now.

Get real-time answers to your questions in this live session. PLUS: get immediate access to online quiz game, succinctly recorded class with page-specific navigation, reading links, exercises, multiple-choice quiz with clues and explanations, and follow-up Q&A session with instructor Lynn Hunsaker, who is a CXPA Recognized Training Provider.

Prepaid registration is required at

This class emphasizes:

  • How to leverage almost-free VoC.
  • How to ask questions for greater strategic value your business.
  • How to increase data accuracy and response rates.
  • Pitfalls and success factors: benchmarking, ratings comparisons, descriptive and outcome metrics, data mining, key drivers, NPS, CSAT, effort score, customer health score, secure index, value quotient, ROI, sampling, correlation, regression, confidence, validity and reliability.
  • Keys to understanding needs and wants, behavioral science, single view and 360-degree view of customers, customer lifetime value, root cause analysis and predictive analytics.
  • How to engage all groups enterprise-wide through a better approach to segmentation, journey maps and personas.
  • How to make better technology and budget decisions.
  • Glossary and maturity model

What does ‘leapfrogging CX norms’ mean? This course explains what’s needed for achievements like this. These are examples from Applied Materials, where course instructor Lynn Hunsaker led customer experience transformation to grow customer trust:

  • 16X reduction in customers’ time for service
  • Exceeded customer expectations by 75%
  • 10X increase in customer productivity
  • 10X reduction in lead time from 5 days to 5 hours
  • 6X improvement in trouble-shooting cycle time
  • $1M savings monthly to the customer
  • 80% reduction in customer engineers’ learning cycle time
  • 75% reduction in customer-reported bugs/issues

Reserve your spot today!


Online Instructions:
Login: Prepaid registration required


Lynn Hunsaker
+1 408 687 9700
Download to Your Calendar Outlook Google