Live with CXPA: Measuring the Impact of CX

McKinsey research shows that a mere 15% of leaders are truly satisfied with their company's approach to measuring customer experience, and an even smaller 6% have faith that their systems support both strategic and tactical decisions. This widespread issue is a significant hurdle in securing funding for CX initiatives. Join CXPA's Gabe Smith, CCXP as he welcomes former Forrester Senior Analyst Michelle Beeson and JourneyTrack Founder & CEO Ania Rodriguez to offer actionable insights and transformative strategies you can put into practice today to improve outcomes for your organization.