San Francisco Network: Why CX Strategies Fail (and How to Avoid that Fate)

When
Tuesday, July 30, 2019
5:30 PM - 8:00 PM

Where
DocuSign
221 Main St
# 1550
San Francisco, CA 94105

Description
A strong Customer Experience (CX) strategy is a foundational element of CX improvement programs. Yet, many organizations overlook the importance of a CX strategy or fail to integrate it with their overall business strategy.

During this event, we’ll explore all aspects of CX strategy with our panel of experts, including:

• Why a well-articulated CX strategy is so important.

• What makes up a solid CX strategy.

• How to go about defining CX strategy.

• Who to involve in CX strategy development.

• How to communicate the CX strategy to the organization.

• When to evolve your CX strategy.

• Where CX strategies fall short.

• Best practices, success stories, and pitfalls to avoid.

Bring your questions and challenges, as there will be time for Q&A to further direct the conversation.

Panelists:

• Dan Brousseau, SVP Client Experience at City National Bank

• Gretchen Kish, Experience Strategy Principal at Anaplan

• Reginald Chatman, Sr. Director of Customer Experience at Bloom Energy

Moderator:

• Eric Ullman, Customer & Employee Experience Strategist at CX Alchemy

Agenda:

5:30–6:15pm: Open Networking

6:15–7:00pm: Panel Discussion

7:00–7:30pm: Q&A with Panelists

7:30–8:00pm: Final Networking

As always, please join us for a fantastic evening of food and drink, great conversation, and learning! Thank you for supporting SF CXPA. We are a community of customer experience professionals and leaders.

A special thank you goes to DocuSign for hosting this event at their spectacular Executive Briefing Center!

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