Do you work for a B2B company and have questions about NPS? If so, this your roundtable! Come with questions and meet with your peers.
May 4, 3 EST: I'm interviewing the co-inventor of NPS, Rob Markey. He'll address how NPS works when your audience is Distributors and OEMs. You'll learn:
· When should you ask the NPS question?
· Who should you ask?
· How can you apply your NPS findings?
Like all experiences, Customer Experience comprises sensations, emotions, expectations, perceptions, and other cues. To get to the heart of CX, you need to funnel this complexity into clear metrics and concrete action plans. Will NPS work when your audience is comprised of other companies? This is a great chance to find out.
One thing is for sure. The NPS metric is so immersed in the zeitgeist that it would be negligent to not discuss it—and there's no one better to address it than Rob Markey. Rob leads Bain's NPS Loyalty Forum and publishes frequently in The Harvard Business Review. He's been at Bain for 30+ years.
168 have registered so far and I just opened up a few more tickets.
Read more. Register here.
See you on Zoom! Martha