1-Minute read. A life of better surveys.
While customer surveys may seem simple, there’s a lot behind them and a lot that can go wrong.
Customer Success Directors know that surveys are complex. At the same time, they are charged with getting the survey done!
That’s probably why one of the top questions I get is, “what are the hacks?” “What are a few ways we can level up our customer surveys to ensure we get reliable data?”
So here it is. Do these five things, and you will dramatically improve your customer success program. You’ll have actionable customer survey data—and that’s what matters, right?!
Print this infographic. Pin it. And, practice it.
Toward achieving true customer success, starting with better surveys.
About Martha Brooke, Blackbelt 6 Sigma & CCXP
Martha founded Interaction Metrics to bring a science-based approach to customer experience measurement and improvement.
About Interaction Metrics
Interaction Metrics is a Customer Experience Agency. Methods include customer satisfaction surveys, tracking studies, and customer service evaluations. Interested in what Interaction Metrics can do for your customer surveys? Learn more here.
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