As CXPA celebrates its 10th anniversary in 2021, Board Chair Barbie Fink, CCXP, says that international growth is a key objective for the association as it continues to promote sound CX practices and methodologies around the world. “As we continue to focus on global expansion for the CXPA, we all need to recognize that the best way for us to learn, grow, and lead is from each other."
Greg Melia, CAE and CEO of CXPA, says that professionals with deep knowledge of the local business landscape are key to global CX advancement. “Great CX is driven by a deep understanding of current and potential customers. We value the regional expertise of our partners to help us advance the practice of CX."
To realize CXPA’s vision of creating exceptional outcomes inspired by empowered CX professionals, the association has begun and sustained regional partnerships in India and throughout Asia to advance the CX discipline. These partnerships supplement and extend CXPA's commitment to engaging professionals around the globe, including the association’s 62 local networks and global awards partnership with Awards International.
Hehsed Consulting—Asia-Pacific
Led by Founder & CEO Francis Goh, CCXP, Hehsed is a Digital and Innovation company that assists clients in their Digital transformation journey.
Goh is excited to partner with CXPA to advance CX practice throughout Asia. “As organizations begin to ramp up their focus and capabilities to leverage on the insights derived from customers, they will build their differentiating and competitive advantage,” he said. “CXPA shares our vision to empower our clients by utilizing the full spectrum of CX and this partnership will enhance our mutual value and advance our shared cause.”
Their first collaboration with CXPA will be a webinar on March 10th, 2021 (GMT +8) focused on CX Trends in 2021. Attendance is open to CX professionals in the Asia-Pacific region, and those interested can follow Hehsed and CXPA on social media for more details.
Terragni Consulting—India
CXPA is excited to continue its partnership with Terragni Consulting this year. Led by Dr. Anil Pillai, Terragni draws on behavioural science and neuroscience to solve strategic Human Engagement and CX challenges that organizations face.
“At Terragni, we are delighted to take ahead this unique partnership with CXPA and build on the excellent success of the past year, where we saw audiences representing over 20 countries.,” said Pillai. “It’s been our joint endeavour to engage with senior business leaders from the region and, through them, disseminate deep insights and practical takeaways and learning on how customer and employee experience is critical to driving tangible business outcomes.”
Those interested in learning about upcoming CXPA-Terragni Round Tables can follow Terragni on LinkedIn—and stay tuned to the CXPA event calendar for more information on upcoming events.
Additionally—CX practitioners in India may join CXPA’s India Network (must create a CXPA account).
As CXPA begins to celebrate its 10th anniversary, be sure to invest in your individual or team success by joining CXPA today.
#2021