Passionate about helping organisations create experiences that add value for their customers and for their business. Why - because the only way companies will survive and thrive is to continually surpass their customers' expectations in a efficient and cost-effective way.
Highly experienced in Customer Experience Strategy, Marketing & Brand Strategy, Transformation and Change Management.
I help organisations to become customer centric , using customer journey maps to drive improvement, implementing closed-loop processes, applying multi-channel strategies and embedding culture change programmes.
I have extensive experience of developing CX Strategies, Voice of Customer Programmes, Customer Journey Mapping, Market Research, Brand Development, Internal Communications and Multi-Channel strategies. Experienced at working with tight budgets and mixing strategic thinking with a hands on approach to maximise return on investment, I have worked on Customer Experience programmes in Utilities, Telco, Finance, Education and Retail sectors.